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White Label Dating is a platform for brands and individuals to launch their own fully-branded online dating sites. Providing the software, payment processing, customer support, and hosting infrastructure, White Label Dating powers 25, sites worldwide. White Label Dating, a dating site platform with over 25, websites, struggled to connect with an increasingly mobile user base. Having relied solely on email for customer communication, White Label Dating turned to Intercom, finding in-app messaging strikingly powerful at driving memberships and increasing customer lifetime value. Prior to Intercom, White Label Dating used email as their primary channel for customer communication. Though inevitably, White Label Dating came up against a number of challenges including growing customer opt-out, deliverability issues, and getting lost in a customer's inbox. At the same time, customers were increasingly accessing sites via mobile devices, making the need for mobile web engagement particularly salient.
Boom Singles has recently launched ahead of the station's own launch in February. Boom Radio will be a music station designed to appeal to the currently under-served 14 million strong Baby Boomer generation and will have many familiar radio voices from the 60's, 70's and 80's on air. Powered by White Label Dating, Boom Singles will provide its users with an enriched dating experience which will offer detailed member profiles and on-site features targeted specifically to the station's Boomer's age demographic. Our aim was to bring together singles of the Boomer generation, therefore we needed a dating site that had a mature audience at its forefront. We're particularly excited about the site's voice and video calling feature having seen this in action earlier this month. During lockdown, the opportunity to connect with like-minded individuals face-to-face, albeit over video, will be gratefully welcomed by our Boomers.
A unique dating brand is a few mouse clicks away. With our one-of-a-kind white label builder you can create your own dating brand with just a few steps. We offer tons of layouts, carousels, sign-up forms, and thousands of different styles. If you don't want to use our layouts, that's not a problem at all.
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