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LoginIndia finally seems to be waking up to online dating applications which have tripled their user base in the country over Currently dominated by firms like Tinder , TrulyMadly, OkCupid and the newly launched Bumble, user penetration in the Indian online dating market that stands at 2. Launched in India in , Tinder last reported 7. Cities like Delhi, Mumbai, Bengaluru and Gurugram figured in its 10 most superliked markets globally for the year of In such a scenario, dating apps are investing and educating people about new ways of interacting with each other and seeing life beyond their circle, Maheshwari added. While dating has, for long, been a taboo in India, believes Snehil Khanor, chief executive and co-founder, TrulyMadly, love marriages have been happening for ages. TrulyMadly has 5 million users in India and is recording ,, messages exchanged and 15, mutual matches per day. For instance, while signing up, women answer questions like whether they would want to continue working after marriage and how they would want their partners to respond to the same, or how they view the MeToo movement. Knowing how potential matches have responded to these questions helps women filter dates. Further, there is much focus on diversification.
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I remember when I first gave online dating a try in , it was still a very new concept in India that we were extremely skeptical about. When I told my friends about my decision to create a profile on OkCupid, all my friends raised their eyebrows in surprise. How can you trust people online? This can t be safe, they said. Back then, Tinder wasn t even heard of and I actually decided to keep it a secret that I was on OkCupid after I realised how I was being judged by everyone.
Hinge's innovation was that it only matched you with your extended social network — friends of friends. Download Hinge iOS , Android. Grindr's mission was to help gay guys meet up, quickly, wherever they were. It quickly became a smash hit, and recently sold a majority stake to a Chinese gaming company.
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